
The Idea
"Motivation may be rooted in the basic need to minimize physical pain and maximize pleasure"
What is JAR about? Basically – since the economic turmoil we have all had to re-think and find innovative creativity while faced with tight budgets. We have created JAR with a group of people who have the same drive, principles and ideals. The industry has become heavy with costs and barriers that put distance between the client and the creative work. We feel it’s all about working efficiently and creatively together, for the best end product that your money can buy. There is a new way of doing things – yes! More cost efficient! And yes! With greater quality! What does JAR do?
We do it all, the way you want it done, from pre-production to post-production and everything in between. , We do not quote on jobs! - You give us your brief and your budget,(which you know I know you know I know you know !) and we’ll tell you what we can do for you. No messing around – straight talking, no fuss What is unique about JAR?
Our people, our ethics, our value focus, our breadth of technical and creative skills and our inventive, visionary capability, we as a team can bring to you. To cap it off, we are focused on returning you maximum value for your money. We all like to sleep well at night… Where is JAR?
We are based in beautiful Cape Town, South Africa..
Why the name JAR?
Go get a glass of wine... We’ll wait... OK! … Besides the “hand in the cookie jar” , or to “Jolt someone or vibrate” etc. it actually was made up of three long term friends – “Jürgen ,Aubrey , Richard” – from making school plays together or creating films it was always a dream to have a production company together. But on the fantasy side, Jürgen as a child was always fascinated and spent most of his time trying to work out, how light particles from a projector could portray emotions and actions he could see on the screen – then he read a book on how to capture fireflies in a Jar and so light has always mystified him. He often jokes that we are light wizards; we deal in the magic of light captured in a jar! There you have it ! … (we know ! but we love him !) |